IFA 2026: Dyson shows CameraJet toothbrush-flosser

Dyson used its IFA 2026 event in Berlin to show the CameraJet, a combined toothbrush and flosser that brings the company’s motor-driven hardware into oral care. The device was presented alongside Dyson’s established categories of cleaning, air purification and beauty technology.

The name suggests a camera-based product, but the supplied event coverage identifies it as a toothbrush-flosser combo, not as a device intended to livestream or record the user’s mouth. The reporting does not provide a camera specification, imaging feature, brushing technology, battery capacity, dimensions or cleaning performance figures.

Dyson presented the product through its Dyson Unveiled event at IFA 2026 in Berlin. The company’s founder, James Dyson, was scheduled to begin the presentation at 4:30 p.m. CET, equivalent to 10:30 a.m. ET. The event was also expected to include additional products in cleaning, purifying and beauty, but the available coverage does not establish detailed specifications for those products.

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Pricing and availability

Dyson has not disclosed pricing or US availability in the supplied material. There is no confirmed launch date, retail channel, subscription requirement or indication of whether the product will ship in the United States.

The company’s official Dyson Unveiled 2026 announcement provides further launch details. Until Dyson publishes the CameraJet’s technical specifications and purchase information, the announcement establishes the product category but not what consumers will pay or when they can buy it.

Update, 5 September 2026 — CameraJet ships with a camera for $499

CNET reports that CameraJet is Dyson’s first toothbrush and is available now for $499. The device houses a tiny camera and uses AI-powered vision to detect and target gaps between teeth, rather than leaving the camera implication unresolved in the product name.

The hardware combines brushing with liquid flossing and mouthwash dispensing. CNET describes it as an oral-care tool that can see and respond to the user’s teeth, but does not provide further camera specifications, battery figures or cleaning-performance measurements.

Update, 16 September 2026 — Dyson acknowledges early-batch component issue

TechRadar reports that Dyson has acknowledged a component issue affecting a small number of early CameraJet batches, after reports that some newly bought units failed shortly after use. The company said it is isolating the affected batches and taking steps to support customers.

Dyson also said strong global demand has produced supply shortages as it scales production. TechRadar found the CameraJet listed as out of stock in the US, UK and Australia. The outlet gives the toothbrush a US list price of $499.99, rather than the $499 figure in the earlier report.